Phil Hellmuth poker endorsement king

The 43 year old Poker Pro, is setting records and making them too. Days after his record setting win of the 11th bracelet in the WSOP, he spent a few hours shooting his part in a rap video. Rappers ProHoeZak, Raw, Alexander Neal and Holly Rae invited Phil Hellmuth to make an appearance in an upcoming video produced by InYaFace Records.

This video, shot at the Rio Casino in Las Vegas, for the song ‘All In' is about poker and the intricacies involved with success in the game. This video will be featured in the Activision released 2007 World Series of Poker. This will be released by the holiday shopping season this year.

To bring his friends into the mix Johnny Chan and Layne Flack were also part of the video shoot. Both Chan and Hellmuth also endorse energy drinks that were put on the table during the video shooting. In one brief period, Phil Hellmuth endorsed rappers, video games and energy drinks. Where will this poker champion go with the next endorsement?